London post-goth chanteuse Sukie Smith and MADAM have released a video for a track from their new album due this summer.
'When I Met You' is taken from the album Back To The Sea, set for release on 1 July through Shilling Boy Records. It's available to pre-order at a special low price through iTunes.
Their first new album in five years, it follows 2011's acclaimed Gone Before Morning and features guest appearances from Adam Franklin of SWERVEDRIVER and Frankie Frankie of THROW DOWN BONES.
'When I Met You' is the first of four videos currently in production, with videos due to be made of all eleven album tracks.
Speaking of the video, Sukie says “Directed by Devon Dickson, and set in the badlands of Bethnal Green, Hackney Wick and Stratford, it is a late night journey of memory, regret, fury, violence, but ultimately of survival. Two separate entities, which combined become much more than the sum of their parts .... This song is about a boyfriend getting beaten half to death, taken to hospital, expected to die and what happened while he/ she was there. The film is about the aftermath of the events in the song – the anonymous cab ride giving Sukie the space to relive the events that have just unfolded, joined by the people who ghost ride in her mind as comfort or trouble. Subterranean and tense, it is about the thousands and thousands of stories playing out in this huge city. Every part of London reminds me of someone, a part of my life that’s not now, it is not now."
Madam on Facebook